Burberry
For Him

Hero Eau de Parfum 100ml

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Hero

Eau de Parfum

Burberry Hero Eau de Parfum unveils a captivating exploration of heroism, inviting individuals to embrace their true selves. This fragrance embodies a man's journey towards self-identity, characterised by curiosity and emotional depth. The essence of the scent radiates a gentle strength, symbolised by the horse, which represents raw power complementing the hero's path.

Wearing Burberry Hero evokes a sense of warmth and sophistication, perfect for both day and evening occasions. The fragrance envelops the wearer in a unique blend that balances warm sensuality with vibrant notes, creating an experience that is both inviting and empowering. The rich base of cedar oils provides depth, while the combination of pine needles, benzoin, and incense contributes to a strikingly modern and aromatic profile. This fragrance is ideal for those who appreciate a scent that reflects their inner strength and individuality, making it suitable for a variety of settings, from casual outings to more refined gatherings.

Presented as an eau de parfum in a 100ml bottle, Burberry Hero is a testament to the brand's heritage, showcased through its exquisite design and the artistry of Riccardo Tisci. The bottle, adorned with the TB monogram in dark oak and gold hues, beautifully encapsulates the deeper intensity of the fragrance within.

Please note: images are a guide only. Packaging and bottle design may occasionally differ from those shown due to manufacturer updates or promotions.

Scent Profile

Woody
Woody
Structured wood notes like cedar and sandalwood
Spicy
Spicy
Peppery or dry spice notes adding warmth or bite

Founded in 1856, Burberry is one of Britain’s most iconic luxury houses, known worldwide for its trench coats, heritage tartan, and timeless style. In 1981, the brand introduced its first fragrance, and over four decades later, Burberry has built a diverse portfolio of scents that embody its British spirit. From the youthful energy of Burberry Brit to the garden-inspired elegance of My Burberry and the modern vibrancy of Burberry Her, each fragrance tells a story rooted in heritage yet alive with innovation.

Burberry’s perfumes capture the essence of British identity—balancing tradition with modernity, refinement with rebellion, and countryside charm with London sophistication. Crafted by world-renowned perfumers, these scents echo the brand’s fashion DNA, often described as “a trench coat in a bottle.” Today, collections like Hero and Goddess push boundaries with sustainable design and bold olfactory signatures, while classics such as Weekend and Brit remain beloved worldwide.

Blending craftsmanship, innovation, and unmistakable British character, Burberry fragrances are more than scents—they’re expressions of style, confidence, and heritage that resonate across generations.

The Discovery Collection

The Discovery Collection

Six fragrances. Six weeks. Find yours.

Six genuine fragrances decanted from full-size bottles into 3ml atomisers. Find your favourite, then claim €10 off the full bottle.

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THE BURBERRY COLLECTION

BURBERRY IN MOTION

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