Agua de Colonia Concentrada
Some fragrances are worn and some are simply part of the household, and Alvarez Gómez Agua de Colonia Concentrada Eau de Cologne 80ml has been the second kind in Spain since 1912. It is a cologne in the old sense, built from a long list of materials and meant to be used rather than admired. Four citrus materials make the opening, with Amalfi lemon rounder and sweeter, ordinary lemon sharper, mandarin orange juicier and grapefruit bitter across the top of them. The middle turns aromatic. Lavender brings a clean herbal softness, rosemary a sharp resinous green, coriander a dry seed spice, bergamot another layer of citrus brightness and rhubarb a tart, sour stalkiness. The base is drier and stranger than you would expect. Cedarwood and sandalwood give it dryness and a soft creaminess, patchouli and vetiver add earth and bitter root, and cumin sits among them with a warm, faintly animal quality that is the signature of the whole thing.
Expect the citrus to vanish quickly and the aromatic middle to carry the next hour or two, with the base leaving a quiet dry trace afterwards. It is unisex and genuinely multipurpose, used after shaving, after a bath, or splashed on in heat. The 80ml bottle is the middle size and the one most people settle on for regular use. It is also the size that travels without becoming a nuisance.
The firm is Alvarez Gómez, family owned since 1899, when three young men from Leon took a shop at Calle Sevilla 2 in Madrid. The concentrated cologne that defines the house was first made by hand in the basement beneath it. A factory and a reach across Spain came in the 1990s, and the firm is now in its fourth generation of the same family.
Please note: images are a guide only. Packaging and bottle design may occasionally differ from those shown due to manufacturer updates or promotions.
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