My Burberry
Burberry's My Burberry Eau de Parfum is a floral fragrance with a sweet, citrus-lit character, launched in 2014 and presented as a modern take on the house's British heritage. Its opening is bright and sparkling, with a citrus freshness that lifts quickly, giving way to a soft floral heart. Freesia and geranium sit at the centre of the composition, rounded by a gentle fruitiness that keeps the mood light rather than heavy.
As it settles, the fragrance deepens into a rose-led base, where a soft, slightly earthy warmth offers a counterpoint to the brightness above. The drydown is smooth and familiar, with a sense of comfort that suits the everyday rather than the showy. It reads as refined but approachable, which is why it sits comfortably in both relaxed and more polished settings.
The fragrance carries with a strong presence and is generally described as long lasting, so it tends to be noticeable across a room and holds through a full day. It is suited to casual wear, professional settings and evenings out, and its balance of freshness and softness makes it a versatile choice across spring, summer, autumn and winter.
Presented as an eau de parfum in a 50ml bottle from Burberry.
Please note: images are a guide only. Packaging and bottle design may occasionally differ from those shown due to manufacturer updates or promotions.
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