Asad Eau de Parfum 100ml

Of everything the house makes, Lattafa Asad Eau de Parfum 100ml is the bottle people are sent to when they want the fruit and smoke idea without the price that normally attaches to it.

The structure is simple to follow and loud about it. Black pepper gives the first spray a dry, slightly peppery sting. Pineapple then takes the lead, handled as a sweet tropical fruit rather than a sharp one, with tobacco already visible beneath it, dry and leaf like. It is an opening that makes no attempt at subtlety and is better for it.

The middle is the part worth buying it for. Coffee reads as freshly ground, bitter and dark, and iris lays a cool, mineral powder across the top of it so the whole thing stays dignified instead of sliding into a dessert. Patchouli brings damp earth. Beneath all of that the base is thick with vanilla, benzoin and labdanum, the first creamy, the second resinous, the third dark and almost tarry, and amber pulls them into a single warm block that holds for hours.

Ten materials, and it uses every one of them loudly. Expect four or five hours of real projection and well over a day on fabric. Anyone used to lighter sprays should start with a single press and wait ten minutes before adding another, since the fruit on top disguises how much weight is waiting underneath it. Dated 2021, it is marketed to men and belongs to cold months and night time. Worn in August it becomes airless, worn in December it is exactly right, and it is the sort of fragrance people buy a second bottle of rather than replacing with something new.

Lattafa Perfumes is a Sharjah company whose fragrances are made in the United Arab Emirates. The founder reached Dubai from Pakistan, learned the business in his uncle's perfume shop and started his own label, and the company works in attars and perfume oils as fluently as it does in French style perfumery.