Laura Biagiotti
♀ For Her

Laura Eau de Toilette

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PERFORMANCE
Longevity
Moderate
Sillage
Moderate
DETAILS
Launched
1994
Origin
Italy
Type
Eau de Toilette
Size

Laura

Eau de Toilette

Laura Eau de Toilette is a proper nineteen nineties floral, built on a scale that very few houses attempt now, with nineteen materials in the formula and a bouquet at the centre of it. The opening is all fruit and it is generous. Peach and watermelon arrive together, soft and juicy, lychee adds its slightly waxy perfumed sweetness, plum brings something darker and winey, and bergamot cuts a clean citrus line across the lot. Brazilian rosewood sits underneath even at this stage, dry and faintly rosy, giving the fruit a frame to hang on.

Then the flowers, and there are a great many of them. Freesia is peppery and light, cyclamen cool and watery, lily of the valley green and dewy, violet powdery, orchid creamy, jasmine heady, rose full and deep. Handled badly a list like that turns to soup. Here it reads as one large, soft, rounded bouquet in which no single flower wins, which is exactly the effect the decade was after. The base is warm and classical. Musk and vanilla soften, sandalwood and cedarwood dry it out, amber adds a dusty golden weight and vetiver threads a bitter green root through the finish. Anne Flipo composed it, and her hand shows in how smoothly the three stages run into one another.

It dates from 1994 and smells of its moment in the best sense. As an eau de toilette it lasts a solid five or six hours and projects politely rather than loudly. It is a women's fragrance, suits spring and autumn, and works for daytime, the office and family occasions. The house itself, Roman and founded in 1965 by Delia Biagiotti, moved into fragrance in 1982, and it was Laura, the founder's daughter and the woman known in Italy as the Queen of Cashmere, who made the name travel before her death in 2017.

Please note: images are a guide only. Packaging and bottle design may occasionally differ from those shown due to manufacturer updates or promotions.

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