Solo Ella
Loewe Solo Ella Eau de Parfum exists for the woman who liked the idea of Solo but not the spice, and it solves that problem with only three materials.
Apple comes first, and it is the crisp, slightly green, just bitten kind rather than anything baked or stewed. Neroli follows and does most of the work: bright and bitter and faintly soapy, with a honeyed edge, and it is the material that stops the fruit from reading as a teenage body spray. Tea finishes it, dry and tannic, giving the whole thing a pale, papery quality that lingers longer than either of the other two. Three materials is a short row and it behaves like one. There is no middle act and no surprise at the end, just a clear, clean, slightly sharp scent that holds its shape for as long as it lasts.
It is an eau de parfum, which with a composition this light matters a good deal: it buys five or six hours where a toilette version would manage three. Expect modest projection and a pleasant, close trail, the sort that someone discovers when they lean in rather than when you walk past.
Released in 2018, it suits daytime above all, and spring and summer above the other seasons. Offices, interviews, lunches, hot weather and anybody who finds most feminine fragrance too sweet will all get on with it. It is also an easy first bottle for somebody who has never bought perfume for themselves before.
Loewe opened in Madrid in 1846 and came to perfume relatively late, in 1972 with L de Loewe. Enrique Loewe Roessberg had bought the original Madrid workshop in 1872 and left his German surname on it, and the fragrance arm belongs to LVMH now.
Please note: images are a guide only. Packaging and bottle design may occasionally differ from those shown due to manufacturer updates or promotions.
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