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Primo Gift Set
Trussardi Primo Gift Set exists for the occasion rather than for the shelf, and it answers the awkward present, the man whose taste you know better than his bathroom cabinet. The fragrance inside was composed by Violaine Collas. The opening is the part people remember, because maple syrup is not where most men's scents begin. It reads as dark sugar with a faintly burnt edge, thick rather than bright, and grapefruit is set against it straight away, bitter in the rind rather than juicy, so the sweetness never gets comfortable. After that it dries out steadily. Pimento brings a prickling heat that keeps the sugar in check, bourbon geranium adds a green, almost metallic sharpness, and tonka bean rounds the middle with a soft powdered sweetness that has a trace of bitterness underneath. The close is the calmest stretch of the whole thing: sandalwood smooth and creamy, patchouli damp and earthy, cedarwood dry and pencil sharp beneath both.
The box pairs the 100ml Eau de Parfum with a 50ml beard and moustache oil. Eight materials, arranged so each tier does one clear job, which is why it holds its shape on skin instead of blurring. Expect the sweetness to step back within the first half hour and the base to carry the rest of the wear close to the body, comfortable in company rather than loud across a room. Cold weather suits it best and evenings suit it better still. As a boxed set it takes the decision out of your hands, which is rather the point of buying one. Birthdays, Christmas and the sort of thank you that needs to look considered are where it earns its keep.
Trussardi began in Bergamo in 1911 as a workshop making gloves by hand, set up by Dante Trussardi. His descendant Nicola, who died in 1979, turned that small family trade into an international fashion company, and the house is run from Milan today. Its fragrances are made under licence by Angelini Beauty.
Please note: images are a guide only. Packaging and bottle design may occasionally differ from those shown due to manufacturer updates or promotions.
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